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Empower Your Accounting Firm with Storytelling Strategies

Empower Your Accounting Firm with Storytelling Strategies

by Jamie Miller | Feb 17, 2025 | Content Marketing, Marketing Strategy

Empower Your Accounting Firm with Storytelling Strategies Accountants are no strangers to complexity. From intricate tax codes to detailed financial strategies, much of your work involves communicating highly technical information. But how can you explain these...
The Power of Contact Segmentation in Accounting Firms: Why and How to Get It Right

The Power of Contact Segmentation in Accounting Firms: Why and How to Get It Right

by Jamie Miller | Feb 4, 2025 | Email Marketing, Marketing Strategy

The Power of Contact Segmentation in Accounting Firms: Why and How to Get It Right In today’s competitive accounting landscape, personalized communication and focused outreach can make all the difference in attracting, serving, and retaining clients. Given the unique...
From Reactive to Proactive: How  COVID-19 Transformed Client Communication in Accounting

From Reactive to Proactive: How COVID-19 Transformed Client Communication in Accounting

by Jamie Miller | Jan 20, 2025 | Content Marketing, Marketing Strategy

From Reactive to Proactive: How COVID-19 Transformed Client Communication in Accounting During the height of the COVID-19 pandemic, the accounting industry faced a communication crisis. Legislative changes and government relief packages were being introduced or...
Preparing for the Legislative Changes of 2025: How Accounting Firms Can Lead the Way

Preparing for the Legislative Changes of 2025: How Accounting Firms Can Lead the Way

by Jamie Miller | Dec 3, 2024 | Content Marketing, Marketing Strategy, News & Updates

Preparing for the Legislative Changes of 2025: How Accounting Firms Can Lead the Way As we approach 2025, the political landscape is poised for significant shifts that are expected to bring about rapid legislative changes.For the accounting industry, this means...
Why Your Accounting Firm Needs a Robust Content Marketing Strategy

Why Your Accounting Firm Needs a Robust Content Marketing Strategy

by Jamie Miller | Oct 22, 2024 | Content Marketing, Marketing Strategy

Business Breakthroughs: How Content Marketing Works for Accounting Firms When most people think of accounting, they picture spreadsheets, tax returns, and compliance. As an accountant, you may be more drawn to numbers than images and words, but the latter is a...
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ABOUT MARKETING BY NUMBERS

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